Blackberry Messenger 6 has introduced exciting new features that allow users to chat within apps and games on their smartphones, share app preferences with friends, and even compete against them. This latest version integrates BBM chats seamlessly into various apps, enabling users to converse with friends without leaving the app interface. Additionally, users can update their BBM profiles with their app usage, high scores, and achievements, providing a more interactive and social experience.

BBM 6’s integration with popular apps like Foursquare, Huffington Post, and various games promotes word-of-mouth sharing and app recommendations among friends. The Android Market has also recognized the value of social sharing by including prominent icons for users to share app links on social networks, via text or email, or even through Bluetooth. Despite Blackberry’s traditional corporate image, the free BBM service has gained significant popularity among consumers, especially teens, surpassing business sales.

During BlackBerry World, Research in Motion revealed that there are over 43 million active BBM users worldwide, with a large percentage engaging in daily messaging. However, BBM faces challenges from competitors such as Apple’s iMessage and Nokia’s IM service. Users can download BlackBerry Messenger 6 from the BlackBerry App World, with BBM-enabled apps becoming available shortly.

In summary, BlackBerry Messenger 6 offers a more integrated and social chatting experience within apps and games, fostering increased engagement and interaction among users. The app’s popularity among consumers signifies its impact on the messaging landscape, although it faces competition from rival services. For those interested in exploring these new features, downloading BBM 6 from the BlackBerry App World is the next step to enhance their messaging experience.